I am an avid reader, and since discovering Audible, have become an avid listener too! This week, I have been listening to the Audible version of Start With Why, by Simon Sinek, and the experience has caused me to spend some time thinking about my own “Why.”
Sinek’s book is based on the concept that a company, no matter its size, must understand “why” it does what it does before it can properly work on the “what” and “how”. He is, of course, more eloquent than I am, but the basic concept is quite simple. As I was listening, my thoughts turned to Hunter Estate & Elder Law and “why” it was started. There is no doubt, that we are very good at the “what” and the “how” when it comes to serving our clients, but I am not sure I have clearly defined the “why”. It is time that happened.
Why? Because … Families deserve to have accessible, accurate, easy-to-understand advice about their estate and long-term care options from lawyers who are capable of clearly communicating the options and providing the complete services necessary to obtain the desired outcome.
That’s it. Plain and simple.
This is why we do what we do.
This is why we work so hard to stay informed and up-to-date on our field of law.
This is why we ONLY provide Estate and Elder Law services.
This is why we offer free educational workshops, presentations and consultations.
This is why we spend time training on communication and other growth skills.
And, this is why we take pride in our work.
We don’t have to go to work for our clients every day – we choose to go to work for our clients every day … because you deserve it.
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